Zhizhuang three-level distribution of new retail e-commerce small program
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Zhizhuang three-level distribution of new retail e-commerce small program

2022-01-12 Marketing Mall 0 1,777
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  • 后端演示账号
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  • 123456
  • 开发语言
  • PHP
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Details Introduction
  • The small program with its own function helps businesses to be searched by wechat users within 5 kilometers, solving the embarrassment of the ubiquitous advertising of current businesses. Stores are ranked by distance, regardless of brand size, meaning that the closer the user is to you, the higher you will be.
    1. What advantages can the development of new retail e-commerce small programs bring to the enterprise?
    For new retail, the purpose is to open up online and offline marketing channels and enhance the experience of user scenes. The wechat mini program has a wechat user market of close to 1 billion, and has the advantage of connecting offline scenes with its own mini program code and online payment, reservation service, and store pick-up functions. Wechat new retail e-commerce mini program can fully open the door to the new retail road for small and medium-sized enterprises or physical stores.
    2, the new retail e-commerce small program to obtain traffic
    The transformation of traditional retail to new retail requires Internet platforms to connect traffic, transfer online traffic to offline, and divert offline traffic to online. The development of new retail e-commerce small programs can have such traffic conversion familiarity, through the sharing mechanism of small programs, so that the public number sharing spread fission among users’ friends.
    As a nearby small program entrance, it can also absorb nearby wechat users to obtain huge traffic for enterprises, and can direct customers to the mobile terminal to provide service functions such as reservation, meal ordering, recommendation, housekeeping, educational institutions, hospital registration and other industries, and promote customers to complete rectification and consumption links online.
    3. Assist enterprises in classified customer management
    In the traditional retail industry, managing customers by category is a difficult problem. The new retail mini program can be developed to distinguish user needs according to different needs in different regions, show the corresponding products, and allow customers to get a good shopping experience. It can also provide merchants with lightweight store management and member management system, achieve flexible online management of multiple stores synchronous aggregation of user information, easy classification and management platform.
    4. Advantages of low development cost and high efficiency
    Although the initial cost of the development of the new retail e-commerce wechat small program is generally more than 10,000, the overall cost is higher than the cost of settling in the traditional large-scale O2O platform, but from the long-term development perspective, it is a low-cost and efficient investment.
    Compared with the late operation, the small program will not charge any fees, and the traditional merchant platform will need you to pay again and again to maintain normal use, therefore, the total cost of the new retail e-commerce small program will actually be much cheaper than the platform cost.
    In addition, O2O platform customer data is owned and collected by the platform, merchants have low control over the data, and it is difficult to develop marketing plans and customer management and operation, while the data of new retail e-commerce small programs is completely their own, and the overall effect also reduces a lot of unnecessary functions and connections, relying on the core functions required by enterprises to solve user needs. Through the simple operation of the small program can realize the function of connecting the line on the line.
    With rich experience in the Internet, Zhizhuang Technology is committed to helping merchants realize the whole process service of “building community + retail + online purchase”, providing efficient and high-quality solutions for many well-known brands.
  • Zhizhuang three-level distribution of new retail e-commerce small program插图 Zhizhuang three-level distribution of new retail e-commerce small program插图1 Zhizhuang three-level distribution of new retail e-commerce small program插图2 Zhizhuang three-level distribution of new retail e-commerce small program插图3 Zhizhuang three-level distribution of new retail e-commerce small program插图4 Zhizhuang three-level distribution of new retail e-commerce small program插图5 Zhizhuang three-level distribution of new retail e-commerce small program插图6 Zhizhuang three-level distribution of new retail e-commerce small program插图7 Zhizhuang three-level distribution of new retail e-commerce small program插图8 Zhizhuang three-level distribution of new retail e-commerce small program插图9 Zhizhuang three-level distribution of new retail e-commerce small program插图10

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