Short videos and live broadcasts believe that basically those who have smartphones have been in contact, and even can’t put it down, and the content in it is indeed very rich, no matter what style you like, there will be a place for you. So since the live broadcast and short video industry is so hot, can we get a piece of the pie?
If you want to step into the live short video industry, you need to have a system, so how is the system developed?
There are three main ways of short video development: native development, HTML5 development and hybrid development, each of which has its own advantages and disadvantages, especially now that short video APP development has become popular, many companies are ready to enter the game, but if you want to enter the early stage of multi-short video APP development, you must fully understand, so as not to take detours.
Comparison of the advantages and disadvantages of the three methods
There are three software development methods, native development, HTML5 development and hybrid development, native development refers to the use of a certain system (such as Android/ios) officially provided development language, development tools for App development, the advantage of this development method is that on this system, the interactive experience and performance of the natively developed software is good, but the disadvantage is that the Android side and the IOS side need to be developed separately, write two sets of interfaces, and the development time is relatively long. Commonly used Android short video development tools include java and Android studio
HTML5 development, on the other hand, is the use of Web technology for app development, which is very limited and generally does not use this method
Hybrid development is a common development method used by many outsourcing teams, which sacrifices a certain degree of system fluency to improve development efficiency and save development costs.
To sum up, we can see that the natively developed software is easy to use for the operator, and it will not waste too much time only to do Android short video development.
There are several basic functions required for the development of live short videos
1. Basic functions
Recording function, multi-terminal login, multi-channel sharing, and other zui-based functions are to be developed completely, these functions are like floor tiles in a five-star hotel, sometimes you can’t see how important it is, if you don’t have it, it will make users feel uncomfortable.
2. Beautification effects
As a performance function of short video app, our requirements for beautification, cuteness, and special effects are not only “there” but also “exquisite” and “fast update”, which requires us to choose a good SDK manufacturer for cooperation
3. Advertising
The advertising function is a commonly used monetization function in short video APP software, such as above-the-fold ads, in-feed ads, topic challenge ads, sticker ads, etc.
4. Live broadcast function
The live broadcast function is a reliable function that can further enhance the profitability of the anchor and the platform, enhance the influence of the anchor and the stickiness of users.
5. Community functions
The community function provides help for communication between users, can effectively build a social network, and increase user stickiness.
The live broadcast function and community function are not essential features for short video app development, but upgrade functions that can be added selectively, and users will not feel very inconvenient when they do not have it, but once they have it, users will be more willing to use this function.
![[May 23] Tannuo short video live broadcast with goods, imitation Douyin, Kuaishou red envelope advertising in the same city, members on the popular shoot of the same gift offline push](https://ictcoder.com/wp-content/themes/ceomax/timthumb.php?src=https://ictcoder.com/wp-content/uploads/2023/08/timthumb-9.png&w=300&h=200&zc=1&a=c&q=100&s=1)